Thinking outside of the box can be difficult, especially
in an economy like this one.
IWPA will feature a panel discussion on freelancing
led by career counselor Arlene Hirsch, and including free
lance writers Nancy Shepherdson, Pam Dittmer McKuen and
Hirsch founded her namesake Chicago-based career
and psychological counseling firm, whose corporate clients
have included AT&T, Baxter Healthcare, Citicorps, State
Farm and Travelers Insurance. She has also worked with
people at Lake Forest Graduate School of Management,
Northwestern University and the University of Chicago.
Besides IWPA, Hirsch has made presentations to the
American Bar Association, American Medical Association,
Society of Women Engineers and the International Association
of Career Management Professionals.
She is the author of three best-selling career books:How
to Be Happy at Work, Love Your Work and Success Will Follow,
and The Wall Street Journal Premier Guide to Interviewing. She
is working on a fourth book, titled, Shooting Yourself in the
Foot: How to Stop Sabotaging Your Career Success.
Nancy Shepherdson received a master’s degree in
business administration from Northwestern University and
worked as a trust offi cer at an Illinois bank before she “came
to her senses,” as she says on her Web site.
A full-time free lance writer for over 16 years,
Shepherdson’s work has appeared in a wide variety of magazines,
including Newsweek Japan, Discover, Sierra, Woman’s
Day, National Geographic World, American Heritage, Boys’ Life
and Reader’s Digest Books.
Shepherdson writes about environmental issues,
books and authors, genealogy, history, consumer protection,
marketing and popular culture, as well as the occasional
She won an NFPW first place in history writing for
a story in Reader’s Digest with this lead: “Forty-four years
ago, Frank McNamara found himself with no cash to pay his
restaurant check – and the rest is plastic history.”
Pamela Dittmer McKuen has been a free lance writer
for 29 years as what she calls a “generalist.” She frequently
Continued on page three
|Illinois Woman’s Press Association
April 18, 2009
Thinking Outside the Box
Panel Discussion and Continental Breakfast: 10 a.m.
THE CHICAGO METHODIST TEMPLE
77 W. Washington St., Chicago, IL 60602
James Parlor and Dixon Chapel on Second Floor
Located across from Daley Plaza and Picasso
Self-parking garages nearby.
IWPA Members, full-time students and guests: $15.00
RESERVATIONS: Call IWPA at 312-458-9151
or e-mail firstname.lastname@example.org
Cash or check at the door.